My First Million
My First Million

#193 - How a $25 Million a Year Sweepstakes Business Works and Shaan Predicts the Future

Shaan (@ShaanVP) and Sam (@TheSamParr) go in depth on how the Sweepstakes industry works, and Sam shares how they would use sweepstakes to grow the Hustle. The guys also discuss a business friendly take on deep fakes, a no-chicken chicken nugget, and how options contacts could work for startup found

Featured Speakers

Sam Parr & Shaan Puri Host

Topics Discussed

Episode Summary

Executive Summary: The episode covers three major business themes: Oasis, a viral-looking video calling product that renders a realistic avatar instead of sending live video; the sweepstakes/giveaway business, where enriched lead generation and merch-based entry systems can generate high-margin profits; and Sean’s futuristic predictions for the “next” Apple, Facebook, Amazon, 7-Eleven, Netflix, Pornhub, and Domino’s. The conversation centers on how software, AI, logistics, and consumer behavior can re-architect major categories.

Main Topics: Oasis and the future of video calls (Priority: 5/5): The hosts discuss Oasis, a product that creates a realistic digital representation of a user instead of transmitting live video. They debate whether it could become a leapfrog replacement for Zoom, especially because it works on low bandwidth and lets users present themselves more professionally or pseudonymously. Sweepstakes and giveaway businesses (Priority: 5/5): A deep dive into how giveaway companies monetize via lead generation, merchandise sales, and legally structured sweepstakes. They use examples like bold.org, car raffles, and Omaze to show how enriched user lists can be extremely valuable to advertisers and publishers. Future contracts on founders (Priority: 4/5): After discussing the rise of standout founders like Ben Pasternak, the speakers explore the idea of selling investors a right of first refusal or option to invest in a founder’s next startup, turning entrepreneurship into something more like a tradable asset class. Sean’s predictions for the next big platforms (Priority: 5/5): Sean forecasts the next version of major category leaders: Apple becomes a health-monitoring device, Facebook becomes a hands-free always-on camera, Amazon becomes conversational shopping, 7-Eleven becomes drone-based local fulfillment, Netflix becomes VR or machine-generated entertainment, Pornhub becomes deepfake/fantasy-driven, and Domino’s becomes self-driving car pizza delivery. Physical-world businesses and logistics pain points (Priority: 4/5): The episode contrasts internet businesses with brick-and-mortar and logistics-heavy operations, including restaurants, hospitality, and shipping. They discuss the inefficiencies and volatility of physical goods, supply chains, and last-mile delivery. Patience, time, and startup persistence (Priority: 3/5): The opening discussion frames a planned content series about patience using clips of admired founders. The message is that meaningful companies often take much longer than expected, and the hosts want to normalize long time horizons.

Key Arguments: Oasis may be bigger than a simple Zoom plugin because it changes the core model of video communication by eliminating the need to transmit live video. A product that makes people look better on camera and works on bad internet could unlock a large market because many people avoid turning on cameras due to self-consciousness. Sweepstakes businesses can be highly profitable because the real product is often an enriched lead list sold to advertisers or buyers. The giveaway model works best when the audience is the product: users enter for a chance to win, but the company monetizes their data and downstream marketing value. Founder quality itself may be so valuable that investors would pay for future access, not just current equity, via an option or first-refusal style deal. Sean argues that major category winners of the future will not simply be slightly better apps; they will re-architect the underlying behavior of the category. The next wave of consumer products will be shaped by automation, AI, voice, wearables, drone logistics, and synthetic media rather than by traditional web interfaces. Physical fulfillment, shipping, and restaurant operations remain difficult because every internet business still depends on real-world bottlenecks.

Data Points: North American users not turning cameras on in video calls: over 60% - Used to explain the demand for a realistic avatar product like Oasis. Travis Kalanick Red Swoosh sale price: about $20 million - Referenced as an example of a long, difficult build before Uber. Oasis team size: 6 people - Sean notes the company is being built by a small team despite its ambition. Shipping fleet waiting outside ports: 5.5% of the world’s container fleet - Used to illustrate supply-chain congestion and the scale of logistics disruption. Cost of one idle shipping trip: about $1 million per day - Estimate for a ship sitting idle due to port delays. Profit per round trip from Asia: $50 million - Sean cites a shipping industry example to show how lucrative and volatile freight can be. Top shipping companies annual profit: about $100 billion - Mentioned as an industry-wide profit estimate during the logistics discussion. Car giveaway business last-12-month revenue: $26.7 million - From the sweepstakes company financials Sean reviewed. Car giveaway business last-12-month net profit: $5.8 million - Shows high-margin economics of sweepstakes operations. Car giveaway business asking price: $24 million - Sean notes the business was listed at roughly 5x profit and 1x revenue. Email list size for giveaway business: 300,000 - One of the key assets of the sweepstakes company. SMS subscriber list size for giveaway business: 300,000 - Another major asset of the sweepstakes company. Bold customer acquisition spend: $50k-$100k per month - The Hustle reportedly paid Bold substantial monthly fees for qualified leads. Repeat customer rate in the giveaway business: 50% - Sean cites this as evidence that the model can have strong retention. Merch spend by some customers: $8,000 - Some buyers spend heavily to earn more giveaway entries. Time horizon for sweepstakes company launch/growth: 2 months to launch; 1-3 years to scale - Sean frames the business as something that can start fast and compound over time.

Pivotal Quotes: "I think it's one of the biggest startup ideas. Most interesting startup ideas out there." — Sean: Sean’s reaction to Oasis and its potential to redefine video calling. "This is a great way to get business ideas because you're just going to see a bunch of businesses you never thought about." — Sean: Explaining why browsing internet businesses for sale is useful for founders and operators. "Don't confuse a clear view for a short distance." — Sean: His explanation that the future can be visible in concept before it arrives in practice.

Implications: The episode suggests the next wave of startups will win by changing core behavior, not adding features. It also highlights how data, automation, and synthetic media can create major new markets, while physical-world constraints remain a huge business opportunity.

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About My First Million

Sam Parr and Shaan Puri brainstorm new business ideas based on trends & opportunities they see in the market. Sometimes they bring on famous guests to brainstorm with them.

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