Episode Summary
Executive Summary: Guy Raz revisits WeWork with co-founder Miguel McKelvey to examine the company’s rise, collapse, and aftermath. McKelvey argues the core failure was not execution but dependence on endless capital, reflects on Adam Neumann’s leadership with nuance, and discusses how the pandemic deepened WeWork’s pain. He also shares new work focused on supporting underrepresented entrepreneurs.
Main Topics: WeWork’s shift after SoftBank’s investment (Priority: 5/5): McKelvey says the 2017 SoftBank deal changed WeWork’s ambition and strategy, pushing the company toward rapid market-share capture and aggressive expansion rather than a more measured path. Growth, experiments, and acquisition strategy (Priority: 4/5): He frames ventures like WeLive, WeGrow, and Meetup as mixed but not inherently disastrous, describing some as useful experiments and others as distracting integrations. The IPO collapse and public valuation backlash (Priority: 5/5): McKelvey explains that the 2019 IPO fallout was shaped by public-market expectations, especially the mismatch between sky-high valuation and visible losses, which altered the narrative around WeWork. Adam Neumann’s role and leadership style (Priority: 4/5): He defends Neumann’s intent during the crisis, saying his decisions aimed to save the company, while also acknowledging their partnership dynamic was intense and not the right fit for McKelvey’s own growth. Leaving WeWork and the effect of COVID-19 (Priority: 5/5): McKelvey describes the painful downsizing period and says the pandemic was especially hard for a company built around social, physical workplaces and always-on member access. Post-WeWork reflection and new projects (Priority: 4/5): He discusses therapy, self-reflection, and new ventures like Known and NIA Studio, both aimed at helping historically excluded entrepreneurs access capital and build businesses. Lessons on accountability and integration (Priority: 3/5): McKelvey argues that public shaming and cancellation are less useful than restorative approaches that help people integrate mistakes and shadow aspects of themselves.
Key Arguments: WeWork’s failure was less about operational execution and more about a flawed assumption that capital would always remain available for expansion. SoftBank’s large investment shifted WeWork toward a market-share-at-all-costs model and accelerated global expansion. Projects like WeLive and WeGrow were legitimate experiments, while some acquisitions, such as Meetup, created integration challenges and distractions. The losses seen in the IPO process were not a surprise; they were part of a growth-at-all-costs strategy, but public market sentiment changed and made the story harder to defend. McKelvey believes Adam Neumann was trying to preserve the company during the crisis, even if his methods were controversial. Founder equity is often misunderstood by the public: ownership shares can look like liquid wealth, but are not necessarily cash or immediately sellable assets. McKelvey’s current focus is on helping underrepresented founders access infrastructure, coaching, and partnerships to build businesses. He sees value in restorative justice and integration over punishment when individuals or organizations fail.
Data Points: SoftBank investment: $4 billion - The 2017 investment round that McKelvey says changed WeWork’s strategy and ambition. WeWork valuation peak: $47 billion - The company’s peak valuation in January 2019 before IPO scrutiny exposed losses and confidence eroded. IPO timing: 2019 - WeWork attempted to go public in 2019, but withdrew its IPO filing after public backlash and financial scrutiny. McKelvey exit: June 2020 - He left WeWork in June 2020 after staying through the post-Neumann transition and the early pandemic. Adam Neumann departure gap: Six months - McKelvey describes the six-month period after Neumann’s exit as a difficult transition before his own departure.
Pivotal Quotes: "This is a 100-year challenge." — Miguel McKelvey: McKelvey recalls his earlier view that WeWork was a lifelong mission before the company’s collapse. "It wasn't like we were overextended in our ability to execute on the business model. I think what we were overextended in was the ability that we could get the continuous capital we would need to continue that expansion." — Miguel McKelvey: He explains what he sees as WeWork’s real structural failure: dependence on endless external funding. "We were riding a tide of success." — Miguel McKelvey: McKelvey argues the company was still operating and growing successfully, even as its funding model became unsustainable.
Implications: The interview reframes WeWork as a cautionary tale about capital dependence, narrative risk, and founder psychology. It also points to a post-crash path focused on reflection, restorative accountability, and building inclusive entrepreneurial ecosystems.
About How I Built This with Guy Raz
Guy Raz interviews the world’s best-known entrepreneurs to learn how they built their iconic brands. In each episode, founders reveal deep, intimate moments of doubt and failure, and share insights on their eventual success. How I Built This is a master-class on innovation, creativity, leadership and how to navigate challenges of all kinds.New episodes release on Mondays and Thursdays. Listen to How I Built This on the Wondery App or wherever you listen to your podcasts. You can lis...