Speaking of Psychology
Speaking of Psychology

How to say ‘no’: The power of defiance, with Sunita Sah, PhD

How often do you “go along to get along,” or say yes when you really want to say no? Organizational psychologist Sunita Sah, PhD, author of “Defy: The Power of No in a World That Demands Yes,” talks about why it can be so hard to speak up and and how can you strengthen your resolve and ability to sa

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Episode Summary

Executive Summary: The episode examines why saying no and speaking up feel difficult, and reframes defiance as acting in line with one’s values under pressure. Dr. Sunita Sa distinguishes compliance from consent, explains how social pressure and "insinuation anxiety" drive people to go along, and offers practical strategies—pause, anticipate, practice, and assess safety/effectiveness—to build the skill of principled defiance in work, family, and daily life.

Main Topics: Redefining defiance as value-aligned action: Dr. Sa argues that defiance should not mean loud rebellion; it means acting according to your values when pressured to do otherwise, making it a positive prosocial force rather than a bad trait. Compliance vs. consent: The discussion clarifies that compliance is externally driven and passive, while consent is informed, considered, and includes the freedom to say no. She applies informed-consent principles beyond medicine. Why saying no is psychologically hard: Social pressure, fear of offending others, and concern that refusal will imply distrust create "insinuation anxiety," pushing people toward compliance even when they disagree. Training defiance through practice: Sa emphasizes that defiance is a practiced skill, not a personality trait. Anticipation, role-play, scripting, and repeated rehearsal can build the neural pathways needed to speak up. Five stages of defiance: She describes a progression from tension and self-acknowledgment to curiosity-based vocalization and eventual action, noting that early-stage discomfort should be taken seriously. Context, safety, and effectiveness in deciding when to defy: Listeners should assess whether defiance is safe enough and effective enough, recognizing both the risks of defiance and the costs of prolonged compliance. Ripple effects, gender, and culture: The episode explores evidence that compliance is high across genders and cultures, plus how one act of defiance can influence others, shaping norms and institutions.

Key Arguments: Defiance is best understood as acting in accordance with your values under pressure, not as aggression or contrarianism. Compliance and consent are not the same: compliance is external acquiescence, while consent requires capacity, knowledge, understanding, freedom to refuse, and authorization. People often comply because refusing can feel like accusing the other person of being untrustworthy or incompetent; this emotional mechanism is called insinuation anxiety. A short-term tactic for resisting pressure is the power of the pause: delay the decision, create distance, and decide privately rather than in the moment. Defiance can be trained. Anticipating likely pressure situations and rehearsing responses makes speaking up more available when it matters. Defiance is situational, not personality-based, and can be expressed quietly and respectfully through questions, clarification, and boundary-setting. There are real costs to defiance, but there are also costs to compliance; decision-making should weigh safety and likely impact. Children and adults alike are socialized toward compliance, but principled defiance can be modeled and learned, creating a ripple effect in others. Workplace silence is often misread by managers as lack of confidence rather than a rational judgment that speaking up is unsafe or ineffective.

Data Points: Healthcare workers uncomfortable speaking up: 9 out of 10 - Survey cited by Dr. Sa showing most healthcare workers, many nurses, did not feel comfortable speaking up when a colleague made an error. Airline crew uncomfortable speaking up: about 50% - Survey of over 1,700 commercial airline crew members who felt uncomfortable saying something when they saw a mistake. Ferry study participants choosing cash without advice: 92% - Baseline condition where passengers chose the guaranteed $5 over a lottery with lower expected value. Ferry study choosing lottery after recommendation: 20% - When advised to take the lottery without disclosure of conflict, more passengers chose the lottery. Ferry study choosing lottery after disclosure: 42% - When the advisor disclosed an ulterior motive/bonus, lottery selection more than doubled, reflecting increased compliance under insinuation anxiety. Compliance in some experiments: 85% or over - Dr. Sa noted very high compliance rates in some of her lottery experiments, described as a ceiling effect. Interview sample for voice empathy gap research: over 50 nurses and nurse managers - Current research exploring why nurses do not speak up and how managers interpret those reasons. Ferry study passengers approached: over 250 - Sample size for the ferry experiment conducted with commuters. Commercial airline crew survey size: over 1,700 - Survey used to illustrate reluctance to speak up in safety-critical contexts.

Pivotal Quotes: "to defy means to act in accordance with your values when there is pressure to do otherwise" — Dr. Sunita Sa: Her core redefinition of defiance, contrasting with the Oxford English Dictionary definition. "Consent is not compliance. Consent is a thoroughly considered authorization that is an active expression of our deeply held values." — Dr. Sunita Sa: Explanation of the conceptual difference between compliance and informed consent. "We don't rise to the level of our expectations. We fall to the level of our training." — Dr. Sunita Sa: Used to emphasize the need to practice defiance before a crisis arises.

Implications: The episode suggests people can learn principled refusal without becoming confrontational. For workplaces, healthcare, and families, better norms and training could reduce harmful silence, improve ethics, and make speaking up feel safer and more routine.

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