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Jenny Chase: Solar Industry Deep Dive

Jenny Chase is a solar analyst with BloombergNEF, goose keeper, and author of "Solar Power Finance Without the Jargon." We spend an hour diving deep into the solar industry. We cover: * Solar panel adoption rates * •Raw material inputs from #silver and #tin * Solar value chains * What inve

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Brandon Beylo HostJenny Chase Guest

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Episode Summary

Executive Summary: The episode examines solar power’s rapid global expansion, the messy economics of the solar supply chain, and what rising solar deployment means for silver demand. Jenny Chase explains how solar evolved from a heavily subsidized, secretive niche into a massive global industry, why module technology shifts are happening fast, how grid constraints and the duck curve limit growth, and why silver remains important despite ongoing efforts to reduce usage.

Main Topics: Jenny Chase’s background and role at BloombergNEF (Priority: 5/5): Jenny describes how she entered solar research in the mid-2000s, helped build BloombergNEF’s solar team, and now focuses on analysis after stepping down from management. Solar industry evolution and historical economics (Priority: 5/5): The conversation traces solar from a government-subsidized, ultra-expensive technology into a much cheaper and globally adopted power source, including early polysilicon shortages and opaque pricing. Solar supply chain fragility and bankruptcies (Priority: 5/5): Jenny explains that bankruptcies occurred across the value chain—polysilicon, wafers/cells, modules, and installers—because of high capex, technological obsolescence, and low entry barriers. Grid constraints and the duck curve (Priority: 4/5): They discuss how solar’s growth creates grid integration issues, especially the duck curve, where midday solar depresses prices but evening demand spikes as generation falls. Silver demand in solar PV (Priority: 5/5): The discussion centers on solar PV as a growing source of silver demand and how different cell technologies use varying amounts of silver, affecting the metal’s investment case. Technology shifts: PERC, TOPCon, and HJT (Priority: 5/5): Jenny outlines a rapid shift away from PERC toward TOPCon, with HJT still small; despite efficiency gains, some newer technologies use more silver per watt. Long-duration storage and future energy transition needs (Priority: 3/5): The episode closes with emerging storage technologies and the need for cheaper long-duration storage to support high-renewables systems.

Key Arguments: Solar adoption is now broad-based globally, not limited to a few subsidized markets; installations can ramp very quickly when economics work. The solar industry has historically been brutal economically, with failures across polysilicon, wafer/cell, module, and installation segments due to rapid technological change and low barriers to entry. Solar module efficiency has improved dramatically, but materials usage has generally fallen—except in some newer silver-intensive technologies like TOPCon. Solar growth does not eliminate the need for grid buildout; more renewables require more transmission and distribution infrastructure, not less. The duck curve is a real and growing operational challenge because solar generation peaks midday while demand peaks in the evening. Silver is not yet a fundamental bottleneck for solar, but it is a meaningful cost component and remains embedded in cell manufacturing through silver paste. Manufacturers are already trying to reduce silver usage, but substitution is not easy and any changes will likely be incremental rather than immediate. Forecasts for solar growth tend to undershoot reality because local experts often underestimate how fast installations can accelerate once economics turn favorable. Long-duration storage is becoming more investable and measurable, but current options remain more expensive than lithium-ion for most use cases.

Data Points: Polysilicon price: Over $400/kg at the peak - Jenny described the early-2000s shortage when Germany was buying modules aggressively and polysilicon was scarce and secretive. Current polysilicon price: About $5/kg - Used as a comparison to show how far costs have fallen since the boom years. Solar team growth at BloombergNEF: About 8–12 people - Jenny said she built the solar team from an initial specialization into a broader team supported globally. Markets installing significant solar volumes: 146 markets - Shows the expansion from a handful of markets in 2005 to a global industry. Solar new build growth (2022 to 2023): 64% - Jenny cited this as an unusually large growth year that is unlikely to repeat. Expected 2024 solar installations: About 585 GW - BloombergNEF forecast for the current year. 2023 solar installations: About 444 GW - Used as the prior year baseline for global installations. Global power sector size end-2022: About 8.5 TW - Placed annual solar additions in context relative to the total power system. PV share of global silver demand: About 14% to 16% in 2023 - The transcript references both figures as the approximate share from solar PV. PERC silver intensity: About 8.6 mg/W - Jenny corrected the estimate and framed it as the current benchmark. TOPCon silver intensity: About 12 mg/W - Higher than PERC despite better efficiency. HJT silver intensity: About 22 mg/W - The most silver-intensive of the discussed mainstream technologies. PERC market share last year: About 73% - BloombergNEF estimate for the prior year. PERC market share this year: Under 30% - Forecasted rapid decline as TOPCon expands. TOPCon market share last year: About 22% - Prior-year share before rapid adoption. TOPCon market share this year: About 59% - Forecasted to become the dominant technology quickly. HJT current market share: About 2% - Jenny described HJT as still a niche technology. Solar module material claim: About 20% of 2005 polysilicon use - Jenny said modern modules use far less polysilicon per unit than older modules. Solar PV payback time: 18 months to 3 years - Energy return on investment payback period for solar. Wind payback time: About 6 months - Jenny contrasted wind’s faster energy payback with solar. Module cost share from silver: About 11% - Jenny said silver is a meaningful portion of module cost due to higher silver prices. Solar panel warranty/lifespan: 25 years - Modules are typically warranted for decades and often last longer in practice. Long-duration storage data points: 287 - BloombergNEF found 287 price data points across long-duration storage technologies.

Pivotal Quotes: "As long as that's actually positive, then it doesn't really matter what the energy return on investment is. It more matters how much it costs." — Jenny Chase: Explaining why EROI is less important than cost once a technology has a positive energy payback. "The best sort of coal plant is the one that doesn't run very often, right?" — Jenny Chase: Discussing China’s coal fleet alongside growing renewable generation and low utilization. "The sun shines when the sun wants to shine." — Jenny Chase: Summarizing the core mismatch between solar generation timing and human electricity demand.

Implications: Solar remains a strong structural driver of silver demand, but the technology mix matters: TOPCon and HJT can increase silver intensity even as solar becomes cheaper. Grid buildout, storage, and silver substitution efforts will shape how much upside ultimately reaches the metal market.

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