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Luke Burgis | Layer Zero

Humans are mimetic creatures that crave their respective desires. But how do these desires work when paired with crypto? Luke Burgis explains. Luke is the author of, “Wanting: The Power of Mimetic Desire in Everyday Life.” Mimetic desire is a part of everything. After this interview, you’ll start to

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Luke Burgess Guest

Episode Summary

Executive Summary: The conversation explores René Girard’s mimetic desire as a lens for understanding crypto, NFTs, markets, media, and human behavior. Luke Burgess argues desire is socially contagious, accelerates through platforms and leverage, and can fuel bubbles, rivalry, and scapegoating—but also creativity, entrepreneurship, and positive self-shaping when intentionally directed.

Main Topics: Defining mimetic desire (Priority: 5/5): Burgess explains that people often want things not for their intrinsic qualities, but because others want them; desire is triangular, mediated by another person’s attention or prestige. Crypto and NFT market cycles as mimesis (Priority: 5/5): The hosts map Girard’s theory onto the ICO/NFT boom, arguing that market meta-cycles sped up as participants copied what seemed to be working, shifting from fundamentals to social contagion. Leverage, FOMO, and bubble dynamics (Priority: 4/5): Burgess and the host discuss how leverage magnifies mimetic behavior in markets, encouraging people to chase gains, conceal losses, and overextend during speculative cycles. Scapegoating, cancel culture, and violence (Priority: 5/5): The discussion extends mimetic theory to collective blame, showing how groups converge on targets during conflict and how modern online cancellation is a faster, less stable version of older scapegoat mechanisms. Attention, social media, and the acceleration of desire (Priority: 4/5): Web2 platforms are described as supercharging mimetic desire by broadcasting status, performance, and investment behavior to large audiences in real time. Healthy outlets and self-regulation (Priority: 4/5): Burgess describes practical ways to manage desire: controlling inputs, reducing social media exposure, inserting gaps between stimulus and response, and intentionally surrounding oneself with better models. Religion, ritual, and Jubilee as release valves (Priority: 3/5): The speakers connect ancient rituals, Christian remembrance, and Jubilee to social reset mechanisms that prevent violence and excess from accumulating indefinitely.

Key Arguments: Mimetic desire means wanting something because someone else wants it; it is a social, not purely individual, process. Market bubbles often begin with some fundamentals, then become increasingly driven by imitation, FOMO, and rivalry. Leverage amplifies mimetic behavior and makes market outcomes more extreme when the cycle turns. Social media and transparency about performance intensify mimetic contagion by making others’ gains and status visible. Scapegoating is also mimetic: groups often arrive at blame and punishment through contagion rather than independent judgment. Desire is not inherently bad; it can be harnessed intentionally by choosing better models and controlling informational inputs. Modern people need substitutes for religious rituals and Jubilee-like release mechanisms to prevent social and psychological buildup. One’s surrounding community strongly shapes desire, sometimes more than personal willpower or abstract reasoning.

Data Points: Wall Street tenure ending age: 23 - Burgess says he left Wall Street when he was 23 and later started companies. Number of companies started in his 20s: 4 - He says he started four companies in his 20s, with mixed success. Age when he walked away to study humanities: 29 - He left entrepreneurship for five years to study philosophy and theology. Twitter following reduced from: 20,000 to 30 - Burgess describes intentionally shrinking the number of accounts he follows to reduce mimetic input. Aave V3 adoption scope: 6 networks named - Sponsor mention cites Polygon, Phantom, Avalanche, Arbitrum, Optimism, and Harmony. Aave governance members: more than 100,000 DAO members - Sponsor copy highlights the scale of Aave’s governance community. Rocket Pool node threshold: 16 ETH - Sponsor copy says users only need 16 ETH to run a node. Rocket Pool validator count: over a thousand independent validators - Sponsor copy emphasizes decentralization of the staking network. Brave monthly active users: over 50 million - Sponsor copy cites Brave Browser’s user base. NFT/crypto performance example: 100x gains and down 90% losses - Used in discussion of curated upside narratives and hidden downside risk.

Pivotal Quotes: "Basically, in a sentence, memetic desire is: if somebody else wants something, you want that thing because they want it." — David: Introductory definition used to frame the whole interview. "In my opinion, this is a great time to start something if you can. People are running scared, and people are memetically following them to the hills." — David: Discussing market contraction as an opportunity for builders who stay focused. "We’ve been printing mimetic desires, and eventually something’s got to break." — Luke Burgess: Summing up the idea that social contagion and speculation can inflate unsustainable cycles.

Implications: Listeners are urged to treat desire as programmable and socially shaped: choose better models, reduce noisy inputs, and build during fear-driven downturns. For crypto and media, the takeaway is that attention itself is a market force.

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