Code Story
Code Story

S12 Bonus: The Dashboard Mirage: Why Aggregate Metrics Hide Revenue Leaks and the Rise of Autonomous, Agentic Analytics with Bhaskar Sunkara, Founder & CEO of Bicycle AI

Bhaskar Sunkara grew up in Delhi, India, and moved to the states when he started working. He has lived in San Fransisco for several decades now, and has spent a lot of his professional life building systems (infrastructure, observability and now, analytics). His prior startup, AppDynamics, was event

Featured Speakers

Noah Labhart - Startup Founder & CTO HostBhaskar Sankara Guest

Episode Summary

Executive Summary: Bhaskar Sankara, CEO and co-founder of Bicycle AI, explains how the company evolved from a narrow KPI anomaly-detection tool into an AI analyst for revenue teams. Bicycle focuses on transactional verticals like retail, travel, and payments, using statistical methods, customer context, and LLM/agent orchestration to detect, explain, and act on business changes faster than manual teams.

Main Topics: Origin of Bicycle AI (Priority: 5/5): The company began as a targeted solution for detecting meaningful KPI movements and explaining them faster than humans could, inspired by Sankara's observability background at AppDynamics. Vertical focus and problem selection (Priority: 5/5): Bicycle intentionally avoids being a generic analytics platform, instead specializing in transactional businesses where small KPI changes have large financial impact. Product evolution: detect, explain, act, learn (Priority: 5/5): The product matured from simple anomaly detection to a full decision system that identifies changes, explains causes, recommends action, and learns from outcomes. AI, LLMs, and agentic workflows (Priority: 4/5): LLMs and agents improved the product by handling orchestration, onboarding, and data mapping, but the core remains grounded in statistical and data engineering methods. Scaling data and context (Priority: 4/5): The biggest scaling challenge is not just data volume, but context volume—managing business definitions, vertical-specific logic, and plausible causes without losing trust. Team building and product philosophy (Priority: 4/5): Sankara emphasizes hiring people who can handle ambiguity, maintain low ego, and balance technical depth with customer empathy and simple UX. Founder advice and future outlook (Priority: 3/5): He advises founders to stay close to the painful version of the problem, avoid confusing speed with progress, and build specific products that earn trust.

Key Arguments: Business teams are drowning in dashboards but still lack clear answers about what changed, why it changed, and what to do next. Bicycle's value is not a chatbot over data; it is an always-on AI analyst that continuously watches revenue-critical KPIs and investigates causes. The product must be vertical because retail, travel, and payments each have different language, decision logic, and causal dimensions. The hardest part of analytics is not querying data but defining the KPI correctly, validating whether the movement is real, and identifying the right segment or cause. LLMs are useful for orchestration and explanation, but statistical methods and traditional data engineering are still necessary to detect KPI movement reliably. The product's roadmap is driven by repeated customer patterns and recurring decisions that can be turned into reusable agents. Trust is central: if revenue leaders do not trust the answer, they will not act on it, so the system must provide evidence and clarity. The team must be comfortable with ambiguity because customer data, business definitions, and enterprise workflows are messy by nature. The future of Bicycle is an always-on analytical layer that helps analysts and potentially citizen analysts move from signal to action faster. Founders should build specific solutions for painful, recurring problems rather than broad AI demos that look impressive but lack business grounding.

Data Points: Initial MVP timeline: about a year plus - Sankara said the first version of Bicycle took roughly a year or more to build. Customer event volume: about half a billion to a billion events a day - He described the scale of data Bicycle customers send, including searches, bookings, payments, and other transactional events. Typical product change window: hours or days - Manual analysis of KPI movements can take this long, by which time the business may already lose money. Core verticals: 3 primary verticals - Retail, travel, and payments were selected as the main focus areas for Bicycle's early and current product strategy. Product evolution model: 4 steps: detect, explain, act, learn - Sankara named the mature product framework 'deal' to describe Bicycle's full decision loop. Customer onboarding support: automatically maps data from systems like Snowflake and BigQuery - He described agentic features that reduce manual setup by mapping customer data automatically. Founder experience: more than a couple decades in the Valley - Sankara referenced his long career in Silicon Valley and experience building systems and infrastructure.

Pivotal Quotes: "Business teams are drowning in dashboards, but they still don't know what changed. Why did it change? And what they should do." — Bhaskar Sankara: He summarized the core problem Bicycle AI was created to solve. "The model is not the whole product. A lot of the product is basically context." — Bhaskar Sankara: He explained that successful analytics requires business definitions, normal behavior, relevant dimensions, and plausible causes. "Do not confuse speed with progress." — Bhaskar Sankara: His advice to founders emphasized that fast AI demos do not equal real product-market progress or customer trust.

Implications: The episode suggests the next wave of AI analytics will be vertical, context-aware, and action-oriented. Winning products will combine statistical rigor, LLM orchestration, and deep domain knowledge to earn trust and drive decisions.

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About Code Story

Code Story is a podcast featuring startup founders, tech leaders, CTO's, CEO's, and software architects, reflecting on their human story in creating world changing innovation, disruptive digital products. Their tech. Their products. Their stories.

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