Pivot
Pivot

Trump’s Controversial Picks, Bluesky’s Pop, and Spotify’s Subscriber Jump

Kara and Scott discuss President-elect Donald Trump’s plans to deliver on his campaign promise to stop the TikTok ban, and the latest earnings from Disney and Spotify. Then, Trump is on a roll announcing picks for his administration, including for his BFF, Elon Musk. Plus, X competitor Bluesky is se

Featured Speakers

NY Mag HostScott Galloway GuestKara Swisher Guest

Topics Discussed

Episode Summary

Executive Summary: Kara Swisher and Scott Galloway open with a long, humorous riff on fitness, masculinity, and media industry decline before shifting to serious analysis: CNN/Cable’s deteriorating economics, Chris Wallace’s exit, TikTok’s likely fate under Trump, the market’s reaction to a perceived kleptocracy, and the Trump cabinet as a loyalty-first spectacle. They also examine Blue Sky vs. Threads vs. X, arguing ad dollars will follow Meta’s superior ad stack and user experience, while podcasting and streaming continue to fragment media power away from legacy TV.

Main Topics: Cable news economics and Chris Wallace’s exit (Priority: 5/5): The hosts argue cable news is in structural decline, with rising costs, falling viewership, and shrinking compensation for top talent. Wallace’s departure is framed as a symptom of a broader collapse in cable economics and the inability of networks to discuss their own transition honestly. TikTok, Trump, and selective enforcement (Priority: 5/5): They discuss whether Trump will actually allow TikTok to survive despite a congressional divest-or-ban law. The main argument is that political connections and donor interests may matter more than legal formalities, with enforcement discretion likely becoming the path forward. Trump’s cabinet picks and the logic of loyalty (Priority: 5/5): Gaetz, Hegseth, Gabbard, Noem, and Musk/Vivek’s efficiency role are discussed as an intentionally outrageous, loyalty-testing cabinet strategy rather than a serious governance plan. The hosts describe it as chaotic, unserious, and a sign of a lame-duck president with less leverage over Republicans. Kleptocracy, markets, and Tesla’s stock surge (Priority: 5/5): They argue post-election markets are reacting not just to uncertainty clearing but to expectations of favoritism and corrupt access. Tesla’s stock rise is presented as evidence that investors are pricing in political influence and subsidies, not fundamentals. Social platforms: X declines, Blue Sky and Threads grow (Priority: 4/5): The conversation contrasts X’s toxicity and political alignment with the cleaner user experiences of Blue Sky and Threads. They conclude that advertisers will likely favor Meta because of its ad stack, scale, and better targeting tools. Podcasting, video, and the future of media distribution (Priority: 4/5): The hosts and guests argue that YouTube is becoming the dominant distribution layer for podcasts, especially video-first shows. They suggest media power is shifting away from legacy TV and toward independent creators and platform-native distribution. Predictions on tariffs, local TV, and politics (Priority: 3/5): In predictions, Scott expects tariffs to be watered down by business-minded Republicans and predicts political ad money will increasingly flow from local TV to podcasts. Kara adds a speculative note that Kamala Harris could pursue a California governorship or another high-profile role.

Key Arguments: Cable TV is entering a structural death spiral: viewership is down sharply, ad-supported economics are weakening, and elite anchor salaries no longer match the market. CNN’s future value may come from cost cuts and ad-supported digital strategy, not from recreating the old cable bundle model. Trump’s TikTok posture will likely be shaped by donor interests and selective enforcement rather than strict adherence to law. Tesla’s stock surge reflects expectations of political favoritism and a kleptocratic environment, not improved business fundamentals. The new Trump cabinet signals loyalty, spectacle, and provocation more than competence, weakening the idea of serious governance. X is no longer a viable mainstream ad platform; Blue Sky and especially Threads are more attractive for users and advertisers. Meta’s ad stack gives it a structural advantage for capturing ad dollars across Threads and Instagram. Podcasting is becoming a more important political and media channel, with YouTube emerging as the key distribution platform. Republicans may tolerate Trump’s excesses for a limited time, but business interests will likely constrain the most extreme tariff proposals.

Data Points: CNN and cable network viewership change: Down 50% - Scott cites reported 2020 vs. 2024 viewership declines at CNN and cable networks. Chris Wallace salary: $8 million per year - Referenced as the prior compensation level that cable can no longer support. Tesla stock surge after Trump win: Up about 20% to 25% - Used as evidence that markets are pricing in influence and subsidies. Disney streaming profit: $321 million - Disney’s streaming segment profit in the quarter discussed. Disney streaming profit growth: Sevenfold increase - Compared with the prior quarter/year in the discussion. Spotify stock performance: Up 17% - Reaction to earnings and subscriber growth. Spotify paid subscribers growth: 12% - Reported total paid subscriber increase. Spotify revenue growth: 19% - Year-over-year revenue increase cited by the hosts. Blue Sky user growth: 1.2 million new users in one week - Following the election and user departures from X. Blue Sky total users: 15.2 million - Current user base mentioned in the discussion. Threads total users: 275 million - Threads’ scale compared with Blue Sky and X. X total users: 600 million - Used to show X’s remaining scale despite reputational damage. Marketers planning to reduce X spend: 26% - Cantor report cited on advertisers cutting spending on X in 2025. U.S. government spending as share of GDP: About 38% - Compared against Japan, the U.K., and Germany to contextualize efficiency claims. Federal employment change under Trump: Up 3.4% - Contrasted with Obama and Biden as part of a critique of efficiency rhetoric. Federal employment change under Obama’s second term: Up 1.3% - Used as a benchmark in the efficiency discussion. Federal employment change under Biden: Up over 6% - Cited in the broader discussion of government size. U.S. public sector employment share: 14% of workers - Compared with peers to evaluate claims about bureaucracy. Tesla revenue per employee: $740,000 - Compared to other automakers to argue Tesla is not especially efficient. BMW revenue per employee: $1.07 million - Benchmark used in the Tesla efficiency comparison. GM revenue per employee: $1.02 million - Benchmark used in the Tesla efficiency comparison. Ford revenue per employee: $980,000 - Benchmark used in the Tesla efficiency comparison. Mercedes-Benz revenue per employee: $950,000 - Benchmark used in the Tesla efficiency comparison. Toyota revenue per employee: $760,000 - Benchmark used in the Tesla efficiency comparison. Political ad angle on local TV: Two-thirds of Americans think federal government is wasteful - Explained as part of why efficiency messaging resonates politically.

Pivotal Quotes: "The reason why Tesla stock has gone up is because Elon Musk went all in on one candidate, gave him $119 million, and there's a natural assumption that we are now in a kleptocracy." — Scott Galloway: On market reaction to Trump’s victory and Tesla’s stock performance. "This is fucking dancing with the stars, not a presidential cabinet." — Kara Swisher: On the parade of Trump cabinet and advisory picks, especially Gaetz and other controversial nominees. "Spend the next four years. Put your head down. Make fucking money." — Josh Brown (clip played on show): Advice on dealing with a second Trump term and using financial security as leverage.

Implications: The conversation signals a media reset: cable and X weaken, while Meta, YouTube, podcasts, and independent creators gain leverage. Politics and markets are increasingly shaped by influence, not fundamentals, so audiences and advertisers will keep migrating toward faster, cheaper, more targeted platforms.

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About Pivot

With great power, comes great scrutiny. Every Tuesday and Friday, journalist Kara Swisher and NYU Professor Scott Galloway offer sharp, unfiltered insights into the biggest stories in tech, business, and politics. They make bold predictions, pick winners and losers, and bicker and banter like no one else. From New York Magazine and the Vox Media Podcast Network.

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