My First Million
My First Million

We found the top 1% of the internet this week (so you don't have to)

Episode 718: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) talk about stuff that hit the group chat this week. — Show Notes: (0:00) Apple Just Unlocked a $1B App Idea (04:13) McKinsey got $55M for This? (10:28) Frank Slootman’s Ice-Cold Advice (16:20) “Treat people w

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Episode Summary

Executive Summary: A wide-ranging casual Friday segment uses viral tweets and book excerpts to argue that common sense, speed, and human warmth beat bureaucratic complexity. The hosts praise practical innovations like Apple’s new AlarmKit, roast consulting inefficiency, celebrate founder/operator grit, highlight OpenAI’s explosive growth, and reflect on the outsized influence of podcasts and public voices.

Main Topics: Apple’s AlarmKit opens a new app category (Priority: 5/5): The hosts discuss Apple allowing any app to access alarm-clock privileges, seeing it as an artificially blocked category that could now unlock a billion-user market for developers. Consulting, McKinsey, and common-sense failure (Priority: 5/5): A tweet about Warner Bros. and McKinsey sparks a broader critique of consulting waste, corporate inefficiency, and the value of being a “solution” instead of prolonging problems. Operator biographies and warm rationality (Priority: 4/5): Frank Slootman and Les Schwab are used as examples of hard-charging but people-centered builders who value speed, execution, and treating employees well. The rise of OpenAI and retention as a moat (Priority: 5/5): A chart showing improving ChatGPT retention leads into a discussion of OpenAI’s $10B ARR and the idea that it is the defining company of the current era. Power, politics, and reconciliation drama (Priority: 3/5): The Elon Musk–Trump feud and apology are treated as peak modern spectacle, with the hosts debating whether apologies make sense after extreme public attacks. Audience influence and creator responsibility (Priority: 4/5): The hosts reflect on how podcasting reaches hundreds of thousands of listeners and can influence life decisions, making them more careful and intentional. Status, hustle, and internet culture curation (Priority: 3/5): Other tweets and images—Gary Tan’s house, Theo Von’s post, Kenyan style, and a $122M invoicing fraud—serve as examples of taste, elite internet humor, and surprising paths to wealth or status.

Key Arguments: Apple’s AlarmKit matters because even seemingly small platform permissions can create an enormous new market category for developers. Large consulting firms can be highly intelligent yet still waste enormous sums on obvious or circular recommendations, making them easy targets for ridicule. The best business leaders combine rationality with warmth: they optimize for people, loyalty, and long-term culture rather than just spreadsheets. OpenAI’s retention and revenue growth indicate a generational product with Facebook-like platform potential. Modern podcasts can meaningfully shape listeners’ decisions and values, so hosts carry real responsibility even when the format feels informal. Public feuds and reconciliations among powerful figures are treated as reality-TV-like entertainment that also has real market consequences. Big, unconventional homes and “small-town grit with big-number swagger” symbolize a favored archetype: humble presentation paired with enormous success.

Data Points: AlarmKit user base potential: ~2 billion iPhones / potentially a billion-plus alarm users - Used to explain why any-app alarm access is a meaningful developer opportunity. McKinsey fees to Warner Bros.: $55 million - Amount cited for advising Warner Brothers in 2022. McKinsey HBO branding work: $37 million - Amount cited for advising HBO → HBO Max → Max branding changes. Additional McKinsey billing in 2025: $63 million - Amount cited for later advice that Warner Brothers and Discovery should be separate brands again. McKinsey layoffs: 15% - Mentioned as a response to AI reducing consulting demand. Facebook invoice fraud: $98 million - Amount allegedly paid by Facebook to the fake vendor scheme. Google invoice fraud: $23 million - Amount allegedly paid by Google to the fake vendor scheme. Total fraud amount: $122 million - Total money stolen by sending fake bills to big tech companies. Forfeiture by defendant: $49 million - Amount the fraudster had to give back. Restitution: $26 million - Additional amount ordered in the fraud case. ChatGPT one-month retention (old cohort): <60% - Used as baseline for early product leakage two years ago. ChatGPT one-month retention (current): 90% - Claimed as the current retention level after product improvements. YouTube retention benchmark: 85% - Referenced as best-in-class retention for comparison. ChatGPT six-month retention: ~80% - Described as trending upward rapidly. OpenAI ARR: $10 billion - Stated as current annual recurring revenue. OpenAI revenue growth: 2x since end of 2024 - Revenue allegedly rose from $5B to $10B in less than a year. OpenAI company age: <3 years since launch - Used to emphasize speed of growth to $10B ARR. Ramp valuation growth target: $1 billion in 12 months - A founder story about setting an aggressive company milestone. Les Schwab target audience: 2,000 families - Foreword states the book is mainly written for families making their living selling Les Schwab tires. Les Schwab company scale: Multi-billion dollar operation - Described as the result of a tire shop started by a hillbilly-turned-founder. Theo Von post tone: "Spine Club" / "built like a damn raccoon" - Used to highlight playful, stylish social communication.

Pivotal Quotes: "At long last, any app can be your alarm app." — Dylan (tweet quoted by host): Introduces the Apple AlarmKit discussion and the idea that a new app category is now open. "If you're not a part of the solution, there's really good money to be made in prolonging the problem." — Consulting meme (quoted by host): Used as a punchline on consulting incentives and corporate inefficiency. "Success in life is being a good husband, a good father, and you end up being a second father to hundreds of other men and women." — Les Schwab (quoted via David Senra): Core lesson from the Les Schwab biography about leadership and legacy.

Implications: The episode frames future winners as builders who solve real problems quickly, use AI and platform shifts early, and combine ambition with warmth. It also suggests public figures, founders, and podcasters increasingly shape culture, careers, and behavior.

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About My First Million

Sam Parr and Shaan Puri brainstorm new business ideas based on trends & opportunities they see in the market. Sometimes they bring on famous guests to brainstorm with them.

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