The School of Greatness
The School of Greatness

Why You NEED to be Selfish to WIN w/Tim Grover EP 1112

“Winning requires you to be selfish.” Today's guest is Tim Grover, best known for his training with Michael Jordan, Kobe Bryant, Dwyane Wade, and thousands of athletes and business professionals. He is the CEO and founder of Attack Athletics, Inc., and author of the international bestseller “Re

Featured Speakers

Lewis Howes HostTim Grover Guest

Topics Discussed

Episode Summary

Executive Summary: Tim Grover explains the mindset behind sustained greatness through stories from Michael Jordan, Kobe Bryant, and Dwyane Wade. He argues that winning requires obsession, brutal honesty about doubt, managing focus over time, and being “selfish” enough to protect performance. The episode frames greatness as constant evolution, trust, accountability, and all-in commitment.

Main Topics: Acknowledging self-doubt aloud (Priority: 5/5): Grover says doubt loses power when it is spoken out loud to a trusted person; he uses Kobe’s Game 6 loss as an example of confronting fear directly instead of burying it. What winning really means (Priority: 5/5): He distinguishes between competing, winning once, and winning repeatedly, arguing that true winners evolve after each success and cannot return the same. Managing focus instead of time (Priority: 5/5): Grover says time management is overrated compared with focus management; being fully present blocks distraction and produces better results. Why winning can look selfish (Priority: 4/5): He reframes self-care, meditation, training, and boundaries as necessary for peak performance and says it is selfish not to take care of oneself. Lessons from Kobe Bryant and Michael Jordan (Priority: 5/5): Kobe taught obsession, high pain tolerance, and the Mamba mindset; Michael embodied accountability, trust, and an all-in mentality that left no room for excuses. Dwyane Wade’s resilience and short memory (Priority: 4/5): Grover highlights Wade’s ability to handle personal turmoil, stay fun, and move on quickly from mistakes, making him mentally durable under pressure. Trust, privacy, and behind-the-scenes coaching (Priority: 4/5): The conversation emphasizes deep trust with elite athletes, the importance of not judging them, and the responsibility to help them win without exposing private details.

Key Arguments: Self-doubt should be admitted, not hidden, because speaking it to someone safe reduces its power and clarifies the real problem. Winning is not a one-time event; the hardest part is winning repeatedly and coming back different after success. Elite performers must manage focus, not just time, because focus eliminates distractions and creates better outcomes. Calling self-care selfish is backwards; protecting your body, mind, and preparation is necessary to serve others at a high level. Great athletes are not always the most naturally gifted; the best winners combine coachability, resilience, obsession, and team-first behavior. Personal distractions do not automatically hurt elite performers; for top competitors, adversity can sharpen focus and raise productivity. Trust is fragile and central to coaching at the highest level; once broken, it is very hard to rebuild. Greatness requires no regrets: doing everything possible, even if not perfectly, defines success at the deepest level.

Data Points: Episode number: 1112 - School of Greatness episode featuring Tim Grover. Championship gap for Kobe Bryant: 7 years - Grover says Kobe had gone seven years between championships before the 2008 run. Three Kobe lessons: 3 - Grover summarizes Kobe’s lessons as obsession, high pain tolerance, and the winning mindset. Three Michael Jordan lessons: 3 - Referenced from part one: competing, accountability, and winning at all levels. Training frequency example: 2 hours per week - Lewis mentions boxing training sessions that help him fully focus. Kobe workday example: 6:30 a.m. to 8:00 a.m. - Grover describes arriving early for the Kobe interview and seeing Kobe already at the office before the scheduled start. Program timeline for Kobe’s knees: About 8 weeks - Grover says he estimated a specific program would take about eight weeks to reduce Kobe’s pain. Trip pattern: Orange County to Miami - Grover describes flying between cities during the playoffs to coach Kobe and Dwyane Wade. Frequent-flyer implication: Enough that flight attendants knew him - Grover uses this to illustrate the intensity of managing multiple elite clients.

Pivotal Quotes: "You got to admit it is there. Speak it." — Tim Grover: On handling doubt; he explains that self-doubt should be voiced to reduce its control. "Don't manage time. Manage focus." — Tim Grover: His core productivity philosophy, contrasting distraction-driven time management with deep concentration. "Winning requires you to be selfish." — Tim Grover: He reframes selfishness as necessary self-protection and performance maintenance rather than moral failure.

Implications: The episode urges listeners to treat greatness as a disciplined practice: confront doubt, protect focus, accept change, and invest in self-care. For athletes and leaders, sustained success depends on obsession, trust, and relentless evolution.

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About The School of Greatness

Lewis Howes is a New York Times best-selling author, 2x All-American athlete, keynote speaker, and entrepreneur. The School of Greatness shares inspiring interviews from the most successful people on the planet—world-renowned leaders in business, entertainment, sports, science, health, and literature—to inspire YOU to unlock your inner greatness and live your best life.

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