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195 - The Bull Case for $COIN | Michael Rinko & Jay

This is our first time ever covering a TradFi stock! However, Coinbase is a different beast… Coinbase is a behemoth of a company, growing since May of 2012. CEO Brian Armstrong has been on Bankless a number of times. Today, we’re bringing on two analysts–independent researcher Jay (0xJaypeg) and Del

Episode Summary

Executive Summary: The episode argues that Coinbase has evolved from a fee-heavy U.S. exchange into a diversified crypto platform with multiple revenue engines: trading, USDC/interest income, ETH staking, custody, offshore derivatives, and Base. The hosts and guests conclude the market underprices Coin’s optionality and brand, while also noting key risks from regulation, execution, and crypto cycle dependence.

Main Topics: Coinbase’s evolution from exchange to diversified platform (Priority: 5/5): The discussion frames Coinbase as no longer a pure trading venue but a broad crypto infrastructure company with exposure across most major crypto verticals. Revenue diversification beyond trading fees (Priority: 5/5): The guests explain how Coinbase reduced dependence on transaction revenue by expanding into interest income, staking, subscriptions, custody, and Base. USDC and interest income as a major profit engine (Priority: 5/5): Coinbase earns substantial yield through USDC-related treasury income and customer cash balances, benefiting from higher interest rates and broader USDC adoption. ETH staking and CBETH as a premium service (Priority: 4/5): Coinbase monetizes staking by charging a high fee for convenience, custody, and institutional trust, with CBETH and staking assets becoming a meaningful business line. Offshore perps exchange as a large future opportunity (Priority: 5/5): The hosts identify derivatives/perps as Coinbase’s biggest upside opportunity, citing a huge global market and the collapse or retrenchment of competitors. Base as a long-term strategic hedge and growth vector (Priority: 4/5): Base is presented as Coinbase’s onchain answer to decentralization risk and a way to drive ecosystem growth, even if near-term revenue impact is modest. Custody, spot Bitcoin ETFs, and brand trust (Priority: 4/5): Coinbase’s custody business is seen as boring but strategically important because it can benefit from ETF approval, institutional trust, and secondary trading flow.

Key Arguments: Coinbase successfully diversified away from near-total dependence on transaction fees; transaction revenue fell from about 96% of revenue at IPO to under 50% in 2023. Interest income is stickier and less cyclical than trading fees, making Coinbase’s earnings more bank-like and easier for Wall Street to model. USDC is a major source of income because Coinbase captures yield on treasury-like reserves backing the stablecoin; the economics improved in a high-rate environment. Staking revenue is attractive because Coinbase offers convenience, security, and custody to users and institutions willing to pay a premium versus self-staking or Lido. The offshore perps market is enormous and under-served by regulated U.S. players, creating a potentially large revenue pool for Coinbase if it executes well. Base is less about immediate financial contribution and more about long-term ecosystem control, user acquisition, and making Coinbase relevant in a decentralized future. Custody tied to spot Bitcoin ETFs can materially strengthen Coinbase’s brand and create indirect revenue through trading, surveillance sharing, and institutional onboarding. The overall bull case is that Coinbase is a crypto index-plus infrastructure company, not just a trading exchange. The bear case centers on regulatory action, execution risk, a prolonged lack of crypto market cycles, and potential loss of user trust. Coinbase may eventually become the preferred regulated “crypto bank” of the West, especially as non-U.S. exchanges face pressure.

Data Points: Coinbase IPO valuation: ~$85B to $100B - Market value when Coinbase went public in 2021 Current Coinbase valuation: ~$18.3B to $18.5B - Approximate market capitalization mentioned during the episode 2021 revenue: $7.84B - Coinbase annual revenue in the 2021 crypto bull market 2021 net income: $3.6B - Profit during the 2021 peak cycle 2020 revenue: $1.27B - Coinbase annual revenue before the 2021 boom 2020 net income: $322M - Profit in 2020 2022 revenue: ~$3B - Revenue roughly halved from the 2021 peak 2022 net income: -$2.6B - Loss during the bear market and cost overhang Transaction revenue mix at IPO: 96%-97% - Transaction fees dominated Coinbase revenue at IPO Transaction revenue mix in 2023: ~47% - Transaction revenue fell to just under half of total revenue 2022 spot transaction volume: $800B-$850B - Approximate trading volume on Coinbase during 2022 2023 spot transaction volume: ~$250B - Reduced volume in the 2023 downturn Retail take rate: 1.35% - Average retail trading fee/take rate in 2022 Institutional take rate: 0.017% - Average institutional fee/take rate in 2022 Institutional share of volume: ~80% - Institutions made up most volume but little revenue Institutional share of transaction revenue: 6%-7% - Institutional trading contributed only a small fraction of fees Interest income in 2023: ~$450M - Estimated interest income for Coinbase, with most from USDC USDC share of interest income: ~80% - Most interest income came from USDC-related yield Interest income share of top line: ~30% - Estimated importance of interest income in total revenue ETH staked on Coinbase (Q2): $7B - Amount of Ethereum staked through Coinbase services Institutional ETH staked: $2.2B - Portion of staked ETH from institutional customers ETH staking APY: ~3.5% - Approximate yield available to stakers Coinbase staking fee: 25% - Fee charged by Coinbase for staking services Lido staking fee: ~10% - Comparative fee from the largest competing liquid staking provider CBETH supply: 1.3M ETH / $2.2B market cap - Size of Coinbase’s liquid staking token ecosystem Base profit margin vs peers: 60% average - Base’s average profit margin was said to be much higher than Optimism and Arbitrum, driven partly by a fee-setting bug Optimism average profit margin: 23% - Comparison point for Base economics Arbitrum average profit margin: 30% - Comparison point for Base economics Base all-time-high TPS: 16 TPS - Peak throughput cited for Base Ethereum all-time-high TPS: 22 TPS - Throughput reference for Ethereum Base average profit per transaction: $0.06 - Estimate used to model Base value accrual Perps market volume: ~3x spot volume - Perps trading is much larger than spot in crypto Annual perp volume: $23T-$24T - Estimated annual perp exchange volume mentioned Potential offshore perps revenue from BitMEX volume: +$200M annualized - Illustrative Coinbase revenue scenario Potential offshore perps revenue from FTX-like volume: +$720M - Illustrative Coinbase revenue scenario Potential offshore perps revenue from capturing 25% of Binance volume: $3.6B - Illustrative high-end revenue scenario Loan origination market peak: $100B-$150B - Potential opportunity in crypto lending after Genesis/Voyager collapse Loan origination fee rate: 50-100 bps - Estimated fee range on loan origination Coinbase crypto assets on balance sheet: ~9,000 BTC and 130,000 ETH - Assets Coinbase itself held as of a reported 10Q Coinbase Ventures investments: ~$75M invested; ~$140M-$145M fair value - Value of venture portfolio discussed Coinbase market share of staked ETH: ~13.9% reported; closer to ~20% estimated - Discrepancy between public labeling and internal analysis

Pivotal Quotes: "The real opportunity here with Coin is that the street, Wall Street is looking at it as this traditional bank." — Ryan Sean Adams: Opening framing of Coinbase as misunderstood by public-market investors "Coinbase as this diversified crypto juggernaut with its kind of tentacles in just about every vertical across crypto." — Ryan Sean Adams: Summarizing the thesis that Coinbase is broader than an exchange "The market is wide open for the taking." — Michael Rinko: On the opportunity for Coinbase in offshore perpetual futures

Implications: Coinbase may be one of the strongest leveraged bets on broad crypto adoption because it monetizes trading, custody, yield, staking, and infrastructure. Its upside depends on execution and regulation, but its brand and distribution could make it the West’s dominant crypto gateway.

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