This Week in Startups
This Week in Startups

Startup Bracketology: selecting the world’s best private company with Acquired FM PLUS future of VC | E1191

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Episode Summary

Executive Summary: The episode is a wide-ranging debate on the state of venture capital, the rise of alternative financing and equity crowdfunding, and a bracket-style showdown of the most important private companies. The hosts argue that startup fundraising is highly bifurcated, with capital flooding a small set of elite companies while most startups see normal conditions. They conclude SpaceX is the most consequential private company, beating Stripe, ByteDance, and others.

Main Topics: State of venture capital and valuation inflation: The hosts dissect PitchBook data showing early-stage valuations and deal sizes hitting record highs, arguing the market is split between normal fundraising for most startups and extreme competition for a small elite group. Media, syndicates, and alternative capital models: A major thread is whether podcasters and media brands can become investment vehicles, using audience trust and deal flow to compete with traditional VC platforms and syndicates. Equity crowdfunding and democratized startup investing: The discussion covers Republic, Sahil Lavingia’s Gumroad raise, and Arlan Hamilton/Backstage Capital, focusing on how higher crowdfunding limits and direct investor relationships may reshape seed and early-stage financing. Private company bracket: futurism, fintech, consumer, productivity: The hosts run a tournament of elite private companies and compare category winners based on defensibility, scale, and future optionality, ultimately advancing SpaceX as the overall winner. Horizontal software and no-code infrastructure: Zapier, Notion, Canva, and Figma are evaluated as productivity platforms, with the consensus that glue-layer tools like Zapier plus Google Sheets may be the most durable no-code infrastructure. Consumer and social platforms under pressure: ByteDance, Discord, Epic Games, and Cloud Kitchens are discussed as consumer/private internet giants, with ByteDance and SpaceX emerging as the strongest bets in the bracket.

Key Arguments: The venture market is bifurcated: most startups face a normal fundraising environment, while a small subset receive extreme competition, inflated valuations, and rushed terms. Rising valuations are being driven not only by startup traction but by investor FOMO and larger check sizes, especially at seed and Series A. Media brands with loyal audiences can generate differentiated deal flow and potentially create syndicates or funds that compete with traditional VC firms. Equity crowdfunding becomes more meaningful at a $5 million annual cap because founders can raise directly from thousands of supporters without a lead investor. The best private companies should be judged by whether they can become trillion-dollar or even multi-trillion-dollar platforms, not just by current valuation. SpaceX is viewed as the most compelling long-term company because Starlink could become a massive global subscription business and SpaceX has government-funded infrastructure advantages. Stripe is considered extraordinarily strong because it is embedded across the software ecosystem, but some hosts question its long-term defensibility versus cheaper competitors. Coinbase is favored over Robinhood by some because crypto is a newer, more expandable market than stock brokerage, though others are skeptical of crypto’s ultimate scale. Zapier is seen as critical infrastructure for no-code workflows, potentially more enduring than point productivity tools like Notion or Canva. ByteDance is praised for having the best recommendation engine in the world and for operating at truly global scale. Data Points: Median early-stage pre-money valuation: $35 million in Q4 2020; yearly median $30 million - PitchBook data discussed as evidence of rising startup valuations Median early-stage deal size: $6.5 million in 2020 - Record-high early-stage check sizes cited in the VC market discussion Early-stage valuation five years prior: Barely above $15 million - Used as comparison to show valuations nearly doubled in five years OurCrowd portfolio size: Over 200 companies - Sponsor copy describing the platform’s investment activity Backstage Capital fundraising: $5 million - Discussed as a sale of 10% of the management company Arlan Hamilton’s crowdfunding investor count: 7,147 investors - The Backstage Capital raise reached $5 million with thousands of backers Gumroad raise amount: $5 million - Sahil Lavingia’s equity crowdfunding round Gumroad valuation: $100 million pre-money - Used to evaluate the attractiveness of Sahil’s raise Crowdfunding cap: $5 million annually - Explained as a major change from the prior $1 million cap Prior crowdfunding cap: $1.07 million - Referenced from earlier equity crowdfunding rules LinkedIn members: 722 million worldwide - Used to justify LinkedIn Jobs reach SpaceX valuation: $74 billion - Bracket discussion of futurism category SpaceX revenue: About $2 billion - Mentioned in support of SpaceX’s scale SpaceX employees: Almost 10,000 - Used to underscore the company’s size Rivian valuation: $27 billion - Compared against Anduril in futurism bracket Anduril valuation: Not stated precisely; described as a major private defense company - Bracket matchup against Rivian Stripe valuation: $100 billion - Used in fintech bracket comparison Robinhood filing: Confidential/S-1 filing announced - Discussed as a sign of public-market readiness ByteDance status: Highest-valued private company in the world - Used to emphasize its scale and importance Epic Games valuation: $28 billion - Consumer bracket discussion Cloud Kitchens valuation: $5-6 billion - Consumer bracket discussion Canva valuation: A couple billion dollars - Productivity bracket discussion Starlink estimated subscribers: 364 million by 2040 - Morgan Stanley estimate cited in the SpaceX bull case Starlink potential revenue: $91 billion annually - Derived from 364 million subscribers paying $25/month Starlink monthly price assumption: $25/month - Used in the revenue model for SpaceX SpaceX government/other revenue support: $20 billion over 15 years - Presented as non-dilutive financing that helped build infrastructure Bitcoin/crypto skepticism: No specific number - Hosts debated whether crypto would be as large as bullish investors expect

Pivotal Quotes: "There's 90% of startups, the fundraising market is behaving the way that it has for the last two, three years, and then there's 10% of startups where it's bananastown." — Jason/guest discussion: Describing the split in the venture market between normal and overheated fundraising conditions "The middle is a tough, tough place to be." — David/guest discussion: Summarizing the broader pattern across media, capital, and software markets where giants and niche players outperform the middle "SpaceX will [be the] largest subscription service on the planet Earth." — Jason: The core bull thesis used to justify selecting SpaceX over Stripe and ByteDance in the final bracket

Implications: Listeners should expect continued bifurcation in startup finance, with elite companies commanding outsized terms while most founders still need disciplined fundraising. Alternative capital, crowdfunding, and audience-driven syndicates may increasingly compete with traditional VC, while infrastructure plays like SpaceX and Zapier remain the biggest long-term bets.

From the Episode

It participates, do our pro rata, not do our pro rata. But Jason, I think the thing to underscore here is it's not a crazy market for everyone, it's a bifurcated market. There's 90% of startups, the fundraising market is behaving the way that it has for the last two, three years, and then there's 10% of startups where it's bananastown. And you basically have a week where you're on the fundraising trail and you either get sorted into Hogwarts. I mean, it is like the way I was describing it the other day to some portfolio companies. Who are debating, do we go and fundraise right now? Is every VC is so inundated that everybody sort of wants to run their normal diligence process, their normal investment process, but the thing that keeps happening to them is somebody just keeps hijacking their week. And so the question when you're evaluating any opportunity is: is this one that I get to run my normal process on? Or is this one where I have to, is this one where I have to drop everything and completely change my plans and clear my schedule and freak out?

Ben Gilbert · at 7:32

It participates, do our pro rata, not do our pro rata. But Jason, I think the thing to underscore here is it's not a crazy market for everyone, it's a bifurcated market. There's 90% of startups, the fundraising market is behaving the way that it has for the last two, three years, and then there's 10% of startups where it's bananastown. And you basically have a week where you're on the fundraising trail and you either get sorted into Hogwarts. I mean, it is like the way I was describing it the other day to some portfolio companies. Who are debating, do we go and fundraise right now? Is every VC is so inundated that everybody sort of wants to run their normal diligence process, their normal investment process, but the thing that keeps happening to them is somebody just keeps hijacking their week. And so the question when you're evaluating any opportunity is: is this one that I get to run my normal process on? Or is this one where I have to, is this one where I have to drop everything and completely change my plans and clear my schedule and freak out? And go compete. And like, it's feeling like you never actually get to run your normal process. You're only ever in the crazy town part. David, what are you saying out there?

Ben Gilbert · at 7:32
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About This Week in Startups

Jason Calacanis covers startups, tech, markets, media, and all the hottest topics in business and technology. He also interviews the world’s greatest founders, operators, investors, and innovators.

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